Simplifying entrepreneurship: fully digital company formation

UX/UI DESIGN
WEB DEVELOPMENT
MOBILE DEVELOPMENT
BACKEND DEVELOPMENT
SYSTEM INTEGRATION
PRODUCT STRATEGY
Machfast is a UK-based platform that redefines the way entrepreneurs start and run their businesses.
By combining company formation, business banking, and domain registration, Machfast enables users to incorporate a company, open a business account, and secure a domain name — all in under 10 minutes.
Our collaboration began in 2019 with the shared mission to streamline entrepreneurship through automation and intelligent design.
Empowering entrepreneurs through simplicity
Machfast’s vision was clear: make company formation as easy as ordering a product online.
They approached us to stabilize and enhance their mobile app, while also creating a new web application that would deliver the same intuitive experience. The goal was to make starting a company fast, frictionless, and fully digital — from registration to bank integration.

Stabilizing a growing ecosystem
When we joined the project, Machfast’s app faced integration inconsistencies and manual data handling that slowed down the user journey.
Our first task was to stabilize production components and rebuild key backend integrations to ensure seamless communication between the app, APIs, and third-party services — especially the UK Companies House and financial partners.
This required deep technical refinement and a UX-first mindset to ensure users could complete complex legal steps with minimal effort.
Digitizing entrepreneurship — end to end
The idea was to evolve Machfast into a fully digital company formation system, allowing users to register their business, open a bank account, and set up their online presence — all within minutes.
We envisioned a unified experience across mobile and web, ensuring that entrepreneurs could access the platform anytime, from any device, with full feature parity.
Ten steps to business ownership
Machfast’s onboarding process was completely reimagined into a guided 10-step flow, designed to make company registration approachable for first-time founders.
Each step offers clear, contextual instructions, covering:
- Selecting and verifying a company name
- Defining the business structure and shareholders
- Choosing the industry and activity code
- Submitting required documents and completing registration
The system automatically validates data in real-time and provides instant feedback — drastically reducing the time to incorporation.
Trust at every step
Security and compliance are the backbone of the Machfast experience.
We integrated multiple third-party APIs for identity verification and anti-fraud measures to ensure each user meets UK regulatory requirements for company formation.
A direct integration with Companies House, the official registrar of companies in the UK, ensures that all filings and verifications are submitted instantly and accurately.
Additionally, the system supports seamless connections with Cashplus Bank, enabling users to open a business current account immediately after incorporation.



Digital-first entrepreneurs
Machfast’s target audience consists of UK-based entrepreneurs and small business owners — individuals who value convenience, speed, and digital-first experiences.
They are tech-savvy, goal-driven, and expect business solutions to match the efficiency of consumer apps. The platform’s design and flow were therefore crafted to minimize friction and maximize clarity, empowering users to launch their ventures independently.
Building a scalable digital foundation
To achieve seamless integration and improve stability, we rewrote the backend architecture using Node.js, ensuring a cleaner and more reliable connection to the Companies House API.
The mobile app was developed in React Native, while the web app was built with React.js — allowing for maximum code reusability and faster feature rollout.
The entire system is hosted on Amazon Web Services (AWS), providing the scalability, uptime, and security required for financial-grade operations.

